MIAMI , Florida -LRB- CNN -RRB- -- Miami rapper Brisco lost $ 40,000 in jewelry and his luxury SUV when armed robbers stormed the barber shop where he was getting a trim , but the artist says the hold up may help his creativity .

Security camera video showed Brisco , whose real name is British Mitchell , sitting in a barber chair when four armed men rush into the Miami , Florida , business , fire a few shots and order everyone , including the rapper , to the floor .

`` He went to a barber shop to get his hair cut , '' Miami Police Officer Jeffery Giordano told Miami TV station WSVN . `` They took a little bit more off the top than expected . ''

Brisco 's gold watch , bracelet , chain and pendant were taken from him , along with the keys to his Range Rover . The vehicle was later recovered , Giordano said .

`` For a rapper to have his bling stolen , they might as well stolen that man 's heart , '' Giordano said .

Brisco , known for his songs about ghetto street life , said he was still alive and looking at the bright side .

`` I 'll get bigger jewelry and still go hard , '' Brisco said . `` It 's great material for my next album . ''

Music fans also know Brisco by his other nickname , the Opa Locka Goon , a reference to his south Florida hometown .

The armed robbery took place July 29 in Miami 's Model City neighborhood .

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Security video shows Brisco getting a trim when four armed men rush in

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Gold watch , bracelet , chain , pendant , Range Rover were stolen

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`` It 's great material for my next album , '' rapper says